Merchandising, Certificate of Achievement

Upon successful completion of the Merchandising Certificate program, the student demonstrates skills, knowledge and training for retail salespersons positions. The student demonstrates skills to motivate the customer to make a purchase, assess what a customer wants or needs, match the wants and needs to the available merchandise, complete sales-related documents, handle returns and exchanges, stock shelves and take inventory, and prepare displays.

Program Learning Outcomes

  1. Program completers will utilize concepts of legal and ethical responsibilities of merchandising as well as accounting and bookkeeping.
  2. Program completers will analyze current and future dimensions of retailing including traditional retail, non-store retail, and international expansion.
  3. Program completers will explain the role of mission statements, policies, procedures, rules, and job descriptions within an organization and how they influence the responsibilities of merchandisers.
  4. Program completers will analyze business strategies used in the merchandising. Business strategies include marketing, advertising, distribution control, and sales.
  5. Program completers will utilize the vocabulary of merchandising appropriately.

Core Requirements

Complete 12 units

BUS 020

Introduction to Business

3

BUS 021

Marketing

3

BUS 022

Professional Selling

3

BUS 023

Advertising

3

Restricted Electives

Complete 9 units selected from:

BUS 001A

Principles of Accounting

5

or

 

 

BUS 010A

Bookkeeping

3

BUS 008

Introduction to The American Legal System

3

or

 

 

BUS 018A

Business Law

3

or

 

 

BUS 018B

Business Law

3

or

 

 

BUS 019

Legal Environment of Business

3

BUS 009

Ethical Issues in Business

3

BUS 024

Retail Management

3

BUS 026

Economics of Business

3

BUS 030

Supervision and Human Relations

3

BUS 031

Introduction to Management

3

FASHION 002

Introduction to the Fashion Industry

3

or

 

 

FASHION 024

Visual Merchandising/Store Design I

3

Minimum Units Required: 21

Complete all courses with a grade of "C" or better.